Rank Group and Playtech have inked a five-year pact to maintain their partnership. This agreement will aid Rank Group in expanding and introducing fresh brands, such as Lucky Pants and Kitty Bingo. Playtech will persist in supplying Rank with its bingo platform and gaming content, encompassing Mecca Bingo. This deal also signifies that Rank will leverage Playtech’s poker platform. This is a substantial agreement for both entities, as it will facilitate Rank Group’s continued growth in the online realm.
Playtechs Head of Digital Bingo, Angus Nisbet, declared that the accord with Rank is a significant event for their enterprise. He stated that Rank is a vital collaborator for Playtech and that this agreement is a substantial stride in their association. He also mentioned that they are pleased to furnish technology and material for all three of Rank’s primary ventures. He expressed that they anticipate collaborating with Rank for the ensuing five years.
Nisbet also stated that the accord will permit them to persist in providing fresh, inventive content for Mecca Bingo patrons. He mentioned that they will also introduce novel and existing material to an entirely new audience through the Lucky Pants and Kitty Bingo brands.
Rank’s Chief Marketing Officer, James Boord, stated that they are an entertainment-centric brand and that they must propel innovation and expansion by consistently surpassing customer anticipations. He mentioned that they are thrilled to continue and broaden their enduring partnership with Playtech. He stated that they persist in fortifying their market dominance and sustained growth, and that Playtechs track record as a technology provider and content developer is unparalleled by any other supplier. He mentioned that Playtech is the evident selection for their exclusive long-term bingo provider.
