A leading B2B gaming platform provider, EveryMatrix, has inked a new game distribution deal with 888, a prominent global online betting and gaming operator, for the American market.
EveryMatrix has declared that it has entered into a fresh game content agreement with 888casino, a subsidiary of 888 Holdings. 888 combines its powerful brand with EveryMatrix’s cutting-edge technology to provide exceptional digital products worldwide.
This collaboration broadens EveryMatrix’s reach in the burgeoning US market, where the supplier has established a key business center in Miami. Over the past year, EveryMatrix has been pursuing licenses in several jurisdictions, including New Jersey, Michigan, West Virginia, and Pennsylvania.
EveryMatrix will incorporate content from Spearhead Studios and Armadillo Studios through its CasinoEngine game integration platform.
Armadillo Studios, the company’s US-facing studio, is gearing up to release its initial branded game, which showcases the renowned MMA fighter Amanda “Lioness” Nunes and her remarkable career.
Erik Nyman, the head of EveryMatrix Americas, declared, “We’re thrilled to announce a partnership with 888, a leading and highly experienced gambling enterprise globally. This agreement will allow us to broaden the reach of our gaming offerings, and we’re eager to strengthen our collaboration with 888.”
Talia Benyamini, the Vice President of 888casino B2C Casinos, stated, “Maintaining a leadership position in products and content is a cornerstone of 888’s global expansion strategy, and our collaboration with EveryMatrix will aid us in achieving our ambitious objectives, particularly in the United States. Our commitment to providing our players with top-tier gaming content remains paramount.”
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