BetVictor Extends Snooker Sponsorship

BetVictor has revealed a new agreement with the Global Snooker Tour.

BetVictor, a brand owned by BVGroups, has signed a long-term association with the Global Snooker Tour (GST).

Under the contract, BetVictor will be the main sponsor of eight competitions on the GST circuit in the 2023-24 season.

These competitions include the four BetVictor Home Nations Series and the BetVictor European Series, as well as the BetVictor Championship League.

Players’ prize money earned in the eight competitions will count towards the BetVictor Series Rankings. The player at the top of the rankings after the eighth and final competition will receive a £150,000 (175,471 euros/191,639 dollars) bonus.

“Exceptional Partner” for Snooker
GST Chairman Steve Dawson stated: “We have collaborated with BetVictor for many years and they have been an exceptional partner to our sport. We are thrilled to continue our association with them for a number of competitions in the 2023-24 season.

“Snooker has an extraordinary global reach through our extensive broadcast and digital audiences, reaching every corner of the world. BetVictor has joined us on this journey and it has provided tremendous exposure for their brand worldwide.”

BetVictor’s Head of Sponsorship, Sam Boswell, added: “We are delighted to continue our association with snooker through a long-term sponsorship of eight BetVictor-sponsored competitions.”

Its undeniable that BetVictor’s £150,000 prize contest has been a success with gamblers since its debut in 2020.

“We anticipate witnessing some exciting activity in the upcoming year.”

BetVictor Rebranding
The revelation of BetVictor’s new group corporate identity and rebranding to BVGroup occurred last week.

The organization stated that the new moniker would mirror its standing as a multi-brand gambling operator and B2B technology solutions provider.

BVGroup will also unveil a fresh logo and corporate website to reflect its name change.

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